ID:SR

Brand identity and materials for the interior design sector at Sheppard Robson. Elements designed include the new identity and supporting materials including brochures, stationary, website, film and environmental graphics. The new brand was launched at The Hospital, Endell St, London October 22nd 2005. The brand was developed after extensive consultation with both staff and clients.

The design has been produced to reflect the connection of the new brand with Sheppard Robson whilst still having a distinct, strong identity.Since the launch ID:SR has received significant industry exposure and accolades including Interior Designer of the year 2006.

ID:SR has also been successful in securing contracts within the media, retail and hospitality industries, these were some main objectives for the practice and the new branding scheme has been an integral element in this continuing business success.

Client: Sheppard Robson
2005